What Etsy actually takes from every Australian sale in 2026
Everyone quotes 6.5%. Here is the real cut from a $50 Australian sale once the listing fee, processing, GST and offsite ads are in.
Read the note
The journal
Field notes.
Short, honest notes on owning your store instead of renting a marketplace. What "free" really costs, how to keep the customers you earn, and the SEO nobody tells makers about.
What a "free" Amazon Brand Store actually costs you
Amazon will build you a Brand Store for nothing. Here is what "free" quietly leaves out, and why renting the page is not the same as owning the customer.
Read the noteLeaving Etsy means leaving its search bar: how to not start at zero
On a marketplace, the search bar works for you. The day you open your own store, it does not. Here are the four moves that close the gap.
Read the noteNew notes land as we build. They are the same thinking we put into every store we design and run.
Want this thinking applied to your store?
We build makers a store of their own and run it month to month, on a domain they own with their own customers and Stripe. Book a 30-minute call and we will show you a free concept of your store first.